‘Something’s Not Right’ campaign

The Home Office has launched a new campaign, 'Something's Not Right', to help secondary school children in England who suffered a range of harms, such as sexual and physical abuse, during lockdown. Please promote this campaign to as many of your your contacts and networks who are involved in working with children, as possible. 
 
The campaign focuses on the following: 

  • Social Media Advertising: Social media campaign adverts will be served to children aged 13 and over on Snapchat, Instagram and Facebook, and will direct them to the campaign web page.

  • Campaign web page: this has been developed with Childline and is hosted on their website. The page helps children identify different forms of abuse, signposts a variety of online resources and provides guidance on how to seek support, either from a trusted adult or Childline’s services.

  • Lesson Plans: The Home Office has worked with the PSHE Association, Barnardo’s and the NSPCC to create lesson plans for Key Stage 3, 4 and 5 students. The plans, resources and accompanying teacher guidance are all available to download on the PSHE Association website.

All of the campaign materials are available to download and share from the campaign portal.

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